Updated October 2026

2024 Jeep Wrangler value in Canada

A 2024 Jeep Wrangler Sport with 40,000 km is worth about $33,950–$36,350 in a private sale in Canada, and about $25,600 as a trade-in at a dealer (Offro estimate, October 2026). Dealers list the same car for $30,950–$40,950. Trim, mileage, condition and province all move the number — see the tables below.

Get the value of your exact Wrangler

How much is a 2024 Jeep Wrangler worth by trim and mileage?

At 40,000 km, the Rubicon is worth the most (about $49,550 privately) and the Sport the least (about $36,350).

Trim	25,000	40,000	55,000
Sport	$35,000–$37,250Trade-in $26,850	$33,950–$36,350Trade-in $25,600	$32,800–$35,050Trade-in $24,850
Sport S	$36,800–$38,950Trade-in $28,750	$35,600–$37,900Trade-in $27,350	$34,250–$36,600Trade-in $26,050
Willys	$39,500–$41,200Trade-in $32,150	$38,200–$40,100Trade-in $30,500	$37,050–$38,800Trade-in $29,700
Sahara	$42,750–$45,100Trade-in $33,800	$41,850–$44,100Trade-in $33,200	$40,100–$42,100Trade-in $32,100
Rubicon	$48,650–$50,650Trade-in $39,750	$47,700–$49,550Trade-in $39,150	$45,300–$46,950Trade-in $37,400

Sport

25,000: $35,000–$37,250Trade-in $26,850
40,000: $33,950–$36,350Trade-in $25,600
55,000: $32,800–$35,050Trade-in $24,850

Sport S

25,000: $36,800–$38,950Trade-in $28,750
40,000: $35,600–$37,900Trade-in $27,350
55,000: $34,250–$36,600Trade-in $26,050

Willys

25,000: $39,500–$41,200Trade-in $32,150
40,000: $38,200–$40,100Trade-in $30,500
55,000: $37,050–$38,800Trade-in $29,700

Sahara

25,000: $42,750–$45,100Trade-in $33,800
40,000: $41,850–$44,100Trade-in $33,200
55,000: $40,100–$42,100Trade-in $32,100

Rubicon

25,000: $48,650–$50,650Trade-in $39,750
40,000: $47,700–$49,550Trade-in $39,150
55,000: $45,300–$46,950Trade-in $37,400

How much does mileage change the value?

Going from 25,000 km to 55,000 km takes about $2,200 (6%) off the private-sale price of a 2024 Wrangler Sport.

Does condition or an accident change the price?

A clean Wrangler sells for about $50 more than an average one.

Condition	Private sale	Trade-in
Rough	$33,450–$36,100	$24,600
Average	$33,950–$36,350	$25,600
Clean	$34,050–$36,400	$25,850
With an accident	$33,950–$36,350	$25,600

Rough

Private sale: $33,450–$36,100
Trade-in: $24,600

Average

Private sale: $33,950–$36,350
Trade-in: $25,600

Clean

Private sale: $34,050–$36,400
Trade-in: $25,850

With an accident

Private sale: $33,950–$36,350
Trade-in: $25,600

Is a 2024 Jeep Wrangler worth more in Quebec, Ontario or the West?

It sells for the most in Alberta (about $37,700) and the least in Quebec (about $35,900).

Province	Private sale	Trade-in
Alberta	$35,100–$37,700	$26,250
British Columbia	$34,800–$37,300	$26,100
Ontario	$33,950–$36,350	$25,600
Nova Scotia	$33,850–$36,200	$25,650
Quebec	$33,650–$35,900	$25,550

Alberta

Private sale: $35,100–$37,700
Trade-in: $26,250

British Columbia

Private sale: $34,800–$37,300
Trade-in: $26,100

Ontario

Private sale: $33,950–$36,350
Trade-in: $25,600

Nova Scotia

Private sale: $33,850–$36,200
Trade-in: $25,650

Quebec

Private sale: $33,650–$35,900
Trade-in: $25,550

What will a 2024 Jeep Wrangler be worth next year?

If you drive about 17,000 km, expect roughly $31,650–$33,450 in a private sale by October 2027, about $2,900 less than today. This is a projection, not an offer.

Trade-in, private sale or dealer price: what's the difference?

The trade-in value is what a dealer would likely pay you for the car today. The private-sale range is what to list it at: the low end sells in about 2 weeks, the high end in about 6. The dealer price is what dealers ask when they resell the same car, which includes their reconditioning, warranty and margin.

How does Offro calculate these values?

Offro's price models learn from hundreds of thousands of real vehicle sales and dealer listings across Canada, and we retrain them every week. Each value on this page is the model's estimate for the exact trim, mileage, condition and province shown. Your car's options, history and condition can move it, so get a free estimate for your exact car.

Frequently asked questions

How much is a 2024 Jeep Wrangler worth?

What is the trade-in value of a 2024 Jeep Wrangler?

About $25,600 for a Sport with 40,000 km in average condition, in a range of $21,850 to $29,600 depending on the car.

What should I list my 2024 Wrangler for?

List at about $36,350 to sell in around 6 weeks, or about $33,950 to sell in around 2 weeks.

How many km is normal for a 2024 Wrangler?

About 40,000 km. Canadians drive roughly 17,000 km a year.

Which 2024 Wrangler trim is worth the most?

The Rubicon, at about $49,550 privately with 40,000 km.

Can I sell my Wrangler to Offro?

In Quebec, Offro can make you a cash offer. Elsewhere in Canada, we can help you sell it for more than a trade-in. Start with a free estimate.

Other years

All Jeep Wrangler years Used Jeep values

Get the value of your exact Wrangler

Free, no sign-up, 2 minutes.

Get the value of your exact Wrangler